Pue
This application will revolutionize how individuals measure their health. The user takes a blood / saliva sample and our application helps the user make sense of their data and how they can make changes to their nutrition and habits to optimize their health.
To comply with my non-disclosure agreement, I have omitted and obfuscated confidential information in this case study. The information in this case study is my own and does not necessarily reflect the views of my prior company. In this example Biotech Health Application will be called Pue.
Lifefeed
The lifefeed is a summary of your health. The life feed aggregates prior test data to show you how changes in your routine over time has impacted your overall health.
Test result
After submitting a sample the hardware would beam a test result to your device via bluetooth in just 6 minutes. This screen displayed your result compared to the national average / what is considered healthy ranges. Here you could also view historical data for the test type, schedule a visit with your doctor, or see detailed information about how each test type plays a role in your health.
Telemedicine
The ability to take action on your test result. Let's say Pue detected an irregularity in your Inflamation levels, suggesting potential risk of a heart attack. With Pue Telemedicine you would be able to find an in-network doctor to discuss your result with immediately. They could even send prescriptions to your local phramacy.
Features
Schedule a visit at a clinic or request a telemedicine call
Select an in-network doctor available for a call
View doctor's profile and credentials
Basic PA questions to learn medical history of patient
Selecting a doctor’s appointment
We faced a number of challenges for this product. The foremost was how do we position the product to doctors? Our solution was "Uber for Doctors." Meaning that in their downtime they could sign-in to the app and see a list of patients wanting to discuss their test results. There were also legal details to tackle such as insurance subsidies and building a network of clinics, all of which were designed for but not addressed in pre-production.
Pue store
A small e-commerce app where you could purchase new test cartridges and hardware
